Change is indeed the only constant. This is probably what has led people to choose vapes over cigarettes. However, when it comes to vaping, the United States Food and Drug Administration (FDA) has an important take. So, what does the FDA think about vaping? Let’s take a detailed look.
A range of vape flavors is available in the market, but has FDA given its nod?
People prefer vapes as they are available in multiple flavors, are usable indoors, and are free of any unpleasant odors. However, it is impossible to feel confident about the use of these products without the FDA’s nod.
October 2021 came with good news. This was the time when the FDA authorized the marketing of three new tobacco products, which marked the entry of the first set of electronic nicotine delivery system products. This is the first-ever authorization by FDA for vaping products.
What prompted FDA to give vaping a go-ahead?
Over the years, FDA has rejected multiple applications from e-cigarette brands to protect minors and discourage use amongst the youth. (https://www.fda.gov/news-events/press-announcements/fda-denies-marketing-applications-about-55000-flavored-e-cigarette-products-failing-provide-evidence )
However, in October 2021, FDA permitted the marketing of Vuse Solo – a rechargeable cigarette-shaped electronic device manufactured by R.J. Reynolds. to top that, its tobacco-flavored cartridge received authorization too!
FDA announced this authorization following the evidence produced by R.J. Reynolds which proved that these e-cigarettes and tobacco-flavored products could eliminate or significantly reduce the use of combustible cigarettes.
However, we also understand that when an agency like the FDA of such a strong stature, responsible for overseeing more than $2.7 trillion in consumption of food, medical products, and tobacco, permits vaping, it’s only uphill from this point on!
So, how will the vaping industry benefit from FDA’s take on vaping?
With the FDA giving formal authorization to vaping, people will be more open about using vapes. There will be interest among people of all ages to try vapes.
I believe the recent breakthrough to persuade vaping companies to experiment around introducing a new line of flavors.
Cost-effective alternatives to cigarettes:
Someone, who smokes cigarettes one pack a day, is likely to shell out about $2650 every year. Contrary to this, e-cigarettes for a year cost around $1000.
A pretty solid reason for the switch, eh?
Experiment with flavors:
Cigarettes have the same mundane tobacco punch. Vapes, on the other hand, are fun! Users can try different flavors for different moods! Brands like Luto (https://lutoclub.com/) offer hundreds of flavors such as candyfloss, bubble gum, exotic fruity blends, menthol, and many more!
I’m pretty confident that flavored e-cigarettes will be the winner over tobacco-based regular cigarettes. Nonetheless, FDA has banned certain flavors of e-cigarettes. What’s the truth behind the ban? Find out!
Vapes will be widely available:
With FDA permitting vaping, it will not take long for vaping companies to tap on popular marketing and distribution channels.
Mitch Zeller, J.D., of FDA’s Center for Tobacco Products, shared his thoughts on this authorization in an official statement.
Here’s what Mitch Zeller, Joint Director of FDA’s Center for Tobacco products had to say:
Since many companies are coming up with tobacco-based products, authorization of this kind becomes mandatory.
An understanding that a robust and scientific premarket evaluation shall suffice has backed this authorization.
FDA’s view on vaping is that it will support cigarette addicts to move away from exposure to harmful chemicals such as carcinogens present in c-cigarettes.
Above all, FDA believes that vapes will assist with complete elimination or significant reduction in cigarette consumption.
What does the future have in store for the vaping industry?
Considering this revolutionary decision, it only remains to be seen how many more vaping companies will be accepted for the marketing and selling of e-cigarettes.
With estimates suggesting 55 million people use vaping devices worldwide (https://www.singlecare.com/blog/news/vaping-statistics/), vaping companies are gearing up to offer personalized vaping experiences.
E-cigarettes entered the U.S. market in around 2007. However, the market picked up in 2014. Since then, vaping companies have registered an upward graph, with a similar trend expected to be seen in the times to come.
So, what does the future have in store for the vaping industry? The prospects seem bright.